Porsha Mango Markets Bustle Multi-Million Taka Trade Expected

Mango markets in Porsha upazila are bustling with activity day and night, with Nochnahar Bazar emerging as the region's primary trading hub. From dawn until late at night, local farmers, orchard owners, and wholesale traders from across the country crowd the markets.

Officials estimate that mango sales across the upazila’s markets and warehouses could exceed 143.7 million (14.37 crore) taka this season. Beyond Nochnahar, trading is thriving at Saraigachi Mor, Kalaibari Bazar, Porsha Aarter Mor, and Ganguria Bazar.

High-demand varieties like Amrapali, Banana Mango, Bari-4, Langra, and Khirshapat dominate the sales. Farmers report that while overall yields are slightly lower than previous years, the mangoes are large and visually attractive. Although some farmers noted a slight dullness in skin color due to weather fluctuations, both buyers and sellers remain highly satisfied with the fruit's quality and taste.

Every day, hundreds of auto-vans and trolleys transport mangoes from local orchards directly to the markets. Wholesalers from Dhaka, Chittagong, Sylhet, and other districts are purchasing directly from the source.

However, farmers have mixed feelings about pricing and trading practices. While early-season prices were low, rates are now stabilizing based on quality. A major grievance among farmers is the local weight system—buyers demand 48 kg of mangoes to fulfill a standard 40 kg maund (an extra 8 kg per unit), which significantly cuts into their profit margins. Currently, Amrapali mangoes are selling for 2,000 to 3,500 taka per maund, with expectations that prices will rise soon. Conversely, wholesale buyers are highly satisfied, praising the market's fruit quality, convenient transport links, and strong security.

Upazila Agriculture Officer Mamunur Rashid highlighted the economic impact of the mango trade, noting it has created hundreds of local jobs in harvesting, packaging, and transportation. To support the boom, the local administration has implemented special measures to ensure market security and manage traffic.

Rashid stated that Porsha upazila has 10,650 hectares of mango orchards, with a production target of 149,100 metric tons this year. A portion of this yield is also slated for international export. If favorable weather and market prices hold, the agriculture department expects a highly profitable close to the season.